Paul Shapiro is an American writer who authored the 2018 book Clean Meat: How Growing Meat Without Animals Will Revolutionize Dinner and the World. He's also the CEO and cofounder of The Better Meat Co. and the host of the Business for Good Podcast. He has delivered four TEDx talks relating to sustainable food and animal welfare. Prior to publishing Clean Meat, he was known for being an animal protection advocate, both as the founder of Animal Outlook (formerly Compassion Over Killing) and a Vice President at the Humane Society of the United States (HSUS).